Classic Games. A Fresh New Groove.
When timeless fun meets modern creativity, you get something unforgettable—just like the world of Queensell, a brand dedicated to keeping classic board games alive for a new generation. From checkers to dominoes to chess, Queensell brings families and friends together through the power of play.
To showcase their vibrant spirit, Queensell teamed up with Fliksee, and the result? A musical, visual adventure that reimagines game night like never before. Starring the lovable dancing mascot Mimi Falls, the ad is built around an original theme song titled “Domino Land”—written, voiced, and produced entirely by Fliksee.
In this bold, Pixar-style spot, Mimi lights up a whimsical world made of glowing domino trails, oversized game pieces, and rhythm-driven fun, all choreographed to a beat that sticks in your head long after the final tile falls.
Want your brand to move like this? Fliksee brings ideas to life using AI-powered visuals, music, and storytelling—crafted from scratch, tailored to your voice, and delivered with cinematic style.
Sherrell Goode